Share This

Concentration: Marketing

Do you have an eye for design with the drive to make the vision a reality? With a concentration in marketing you will gain the knowledge of targeting a group of customers and building an advertisement to attract their business. You will take classes that explore the behaviors of customers, as well as teaches the art of sales and how to plan the perfect event to promote a new business, concept, or product.

BADM 208   Event Planning
BADM 210   Advertising I
BADM 211   Advertising II
BADM 220   Consumer Behavior
BADM 240   Sales